The big business paradigm has long dominated modern economic and political thinking. The situation has changed today. The rise of start-ups can be explained by the crucial role they can play in strengthening competition, introducing innovation and supporting the emergence of any new industry. The start-up economy is emerging on its own, now possessing its own market strength and instigating a chain of positive effects on the economy as a whole.
The emergence of start-ups can only come from an initiative by the business community, as observed in Tunisia, which has great potential and support mechanisms to create a climate conducive to the launch of start-up projects.
Startups are the essential axis for building a new economic model. The role of these companies is growing day by day with the advent of advanced technologies and artificial intelligence. It is imperative to adapt to these rapid changes, supporting startups that are active within these technologies. This type of business is an important part of economic growth around the world. Startup development has become a national priority in Tunisia. In addition, the Presidency of the Government is increasingly interested in the development of innovative start-ups and SMEs. The Head of Government called, in this regard, to diversify the sectors and investment areas of start-ups, increase the contribution of women to the creation of these companies and work to reduce the gap between regions in terms of the creation of startups. encouraging. The interest shown by the executive in the emergence of a true national network composed of this new type of business (start-up) aroused great enthusiasm on the part of thousands of young people, carrying innovative projects.
Startups and innovation are at the center of discussions with the various stakeholders of the Tunisian entrepreneurial ecosystem. Discussions around the formation of the strategic committee, initiated with Tunisian startups, are advancing at great strides, mobilizing innovation and technology actors, as well as public authorities. A real synergy between the different ministries made it possible to work on a vision that places start-ups and innovation at the center of economic and social development.
The Startup Act 2.0 is being drafted and the call for contributions launched aims to collect feedback from startups. With the aim of improving the business climate, the Ministry of Economy and Planning “created 13and Task Force dedicated to the knowledge economy with the main mission of working on Startup Act 2.0. This task force is currently composed of the Ministry of Communication Technologies as leader of the project to revise the framework law on start-ups, the Ministry of Economy and Planning as coordinator, the Tunisian Investment Authority (TIA) and the Tunisian Startups.” .
The Central Bank of Tunisia, for its part, “has shown great interest in unlocking the obstacles that startups face, such as bank financing problems. It is currently also working on amending the foreign exchange law that should eliminate obstacles and facilitate access for start-ups and various economic operators to the international market”.
Towards an industry 4.0
Developing the startup-Act ecosystem means bringing to the fore an elite of entrepreneurs who can contribute to the creation of wealth and reconstitute the industrial fabric, a sine qua non condition for exporting to international markets. Public authorities must provide these startups with the best ecosystem capable of promoting their growth and ensuring their viability through constant evaluation. This requires the creation of a fertile environment to achieve better rates of viability and sustainability for startups, especially in advanced technologies.
The successful development of cutting-edge technology startups will likely enable Tunisia to reach Industry 4.0, which relies on artificial intelligence in production, marketing and services.
The government will also have to set itself the goal of developing start-ups by promoting an entrepreneurial culture and creating a favorable ecosystem. In addition to redoubling efforts to diversify the financing of innovative projects and guide large companies, public and private, to finance these projects.
In all sectors of activity, start-ups have performed well, with recent years marked by a large increase in investments in start-ups operating around the world.
In Tunisia, the development of start-ups, although embryonic, fortunately occupies an important place in the government’s program.
Nor can anyone deny that start-ups offer a place in a highly competitive job market. They employ a handful of skilled young people across different industries and offer a varied, intense and deep experience for interns.
The growing interest and commitment given to start-ups quickly materialized on the ground with the establishment of a legal and functional framework for start-ups.