5 Rules for Choosing Your SEO Agency

If you want to choose an SEO agency, there is the look and the way to do it right.

You can choose the first one on Google by typing seo agency but unfortunately this is not always enough to find the right one. So what rules should be used to make the right choice? Here are 5 rules I enforce when selecting an SEO agency. It’s up to you to use them if you feel relevant!

Already, what should we expect from an SEO agency?

The SEO agency is a company that specializes in search engine optimization. They are responsible for optimizing websites to increase their visibility in search engines.

What is the purpose of an SEO agency for you? The main purpose of having an SEO company is to drive traffic and increase visibility. You will often find experts who do not have a website or who work as both contractors and website owners.

You can also bring experts. and this will certainly be rule #1:

1) Hire an SEO expert

To ensure good service and good results, you can also hire an SEO specialist.

What should be avoided? For example, a generalist web agency, a communication agency that works offline. In short, all the people who are not 100% focused on SEO. Specialist in textual content, Google search rules.

All too often, e-merchants or entrepreneurs turn to unskilled people. results ? well, little or no results. . Non-experts are more likely to feel overwhelmed by all the information presented to them, so they don’t have the ability to really keep up. That’s why e-marketers or entrepreneurs need experts and experts to help them succeed.

2) Ask for the list of used tools

This rule is a two-way street, but very practical! This already allows you to confirm rule #1: if your freelance SEO agency has a lot of specialized tools, that’s a good sign! if he doesn’t have SEO tools or doesn’t want to share them, he may have things to hide or his service is fully automated. Which is never a good sign!

In fact, there is no such thing as a right or wrong list of SEO tools. The main thing is to use this to discuss well with your future SEO agency and find out a little more

3) Call a former customer

Extremely simple rule, yet again extremely effective: take the time to ask for contact details and call a former customer.

Are you the first client of the agency or the freelancer? Don’t worry, but you might as well know. You’re the hundredth, but he can’t share any coordinates? He’s doing his job well, you might ask the question.

Feedback is essential in every business process, working with an SEO agency is no exception! Missing this step or neglecting it risks paying the price in turn.

Of course, to get good feedback, you have to ask the questions. Without a clear objective, you won’t be able to achieve good SEO positions or communicate clearly with an SEO agency, no matter how talented. If you are there, take the time to think about your short, medium and long term SEO goals, your budget, your ROI, your time available to work with your SEO provider 4. good questions. And that’s rule #4!

4) Develop your expectations upstream

Without a clear objective, you won’t be able to achieve good SEO positions or communicate clearly with an SEO agency, no matter how talented. If you are there, take the time to think about your short, medium and long term SEO goals, your budget, your ROI, your time available to work with your SEO provider.

Without this work, you will not be able to get quick and effective results from your SEO campaign. It is advisable to develop the basics of your SEO goals before hiring an SEO agency or working with experts in the field.

Likewise, many agencies provide automatic reports, which are sometimes very attractive. That’s not what you’re asking! be clear about your goals!

5) Request multiple quotes

This point has to be the number one I hear from clients who have dated a single agency without having had time to compare. It’s mind-boggling in 2022! Take the opportunity to compare and ask for multiple quotes! For local agencies like Valetudo.io if you live in the southwest, for national agencies, for regional agencies, whatever, but compare.

The worst is to go out with a service provider who made a good impression on you without asking for further quotes. Don’t laugh, it’s happened to everyone. A good impression with an SEO provider is good. But if it’s twice as expensive for half the job, then it’s no use. You are not looking for a friend, but a professional.

Here are some basics to better choose your SEO agency. Hope this helps you see more clearly and allows you to make the right choice!

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