Tips for optimizing the speed of your Shopify store

When building your store, the loading speed of your Shopify e-commerce site is an important factor to consider. If your page loads too slowly, this often discourages visitors from sticking around. Google’s algorithm also takes into account a website’s load time to define its position in search results. Learn the top things to improve your Shopify store speed.

Shopify App Management

To be able to bring various features to your store, the app system in Shopify is one of the best ways. However, there is a downside: the more apps you have on your website, the more likely you are to run into issues with your online store.

source: WeeklyHow

Therefore, you may encounter some issues like bugs or security vulnerabilities. If some apps contain bugs or are poorly optimized, it can increase your site’s load time.

When you notice that an app is slowing down loading, find out if it is due to a specific feature of the app or the entire app. Depending on the analysis you’ll get, it’s better to disable the feature in question or delete the entire app.

Keep in mind that too many apps can harm your Shopify store. So it’s best to find the best balance between the features you need and the speed of the store.

To do this, find the code of the uninstalled app and delete it yourself. But be careful as deleting the wrong code causes bugs and can make your site inaccessible.

Theme choice and optimization

One of the most important things for optimizing the speed of your Shopify store is the theme. In fact, the theme you prefer will affect the loading speed of your pages.

Before improving the theme, it is essential to choose a theme that meets both the aesthetic and functional needs of the store.

Optimize the speed of your Shopify store
source: BSS Commerce

Generally, themes provided by Shopify are a good choice. But, if you want to choose a theme from a company or independent developer, you will need to do some research before choosing a theme.

When you find a theme that meets your needs, you have the opportunity to analyze its optimization. So you can try it out with the demos provided by most themes and through review sites like GTMetrix. It is advisable to choose a theme with weight and low number of requests.

Also, when you’re done, you have to perform certain manipulations to optimize it.

Disable features that are not used

First of all, if possible, you should disable all features offered with the theme that you don’t need.

Minimize and compress files

Minification and resource compression can save a lot of loading speed.

Also, shrinking and compressing CSS and JavaScript files will decrease their size by maximizing the code written in the files. Both operations can be done manually, but require advanced technical knowledge.

improve images

For the optimization of your theme, you need to improve your store images. If you have a theme that includes default images, but you have also placed images in your store, you will need to optimize all those images.

The two main actions to take are compressing the image and reducing its size to optimize your images.

Decreased number of elements on pages

The last method to implement to optimize loading speed is to reduce the number of elements on your pages.

Essentially, you need to minimize the number of popups that appear on your Shopify site when someone visits your pages.

In addition to increasing page load time, pop-ups greatly diminish the user experience. They block access to your site and sometimes prevent visitors from continuing to browse your site.

All pop-ups added to your store must be justified based on basic needs, and if a pop-up is not needed, it must be removed.

So, if you add a lot of elements to a webpage, it will take longer to load. In addition to popups, you should also minimize items on the same page.

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