“If the public school were to adapt to students, it can go on TikTok” – Companies

Laura Warnier, director of growth at GoStudent, is a hit at this Vienna-based digital tutoring company. She recounts her extraordinary adventure in our Trends Talk.

Laura Warnier is director of growth at GoStudent, a scale up based in Vienna, Austria, specializing in distance education, more specifically in refresher courses. Its growth, of 700% per year, is spectacular: now employs 2,000 people, offers 1.5 million lessons per month… This means that the career of this Erasmus Generation child is fascinating. She tells us about it in this week’s Trends Talk, which will be looped this weekend on Channel Z.

“It’s been ten years since I left Belgium, she explains. I did several Erasmus, internships, then I worked at Google in Dublin. It was love that brought me to Vienna, Austria.” After several jobs, the co-founders of GoStudent hire him to take care of the commercial part of their new adventure. GoStudent offers private lessons for children aged 6 to 19after school, whether in math, languages, geography…

masterful growth

Having proven itself in German-speaking Austria, Germany and Switzerland, GoStudent has expanded worldwide and now offers its services throughout Europe and America. “ I really saw this small company evolve from less than ten people to 2,000 people in twenty-two countries., enthuses Laure Warnier. It gives you a little vertigo when you look at it from the outside, but seen from the inside, you don’t even notice it. It’s going so fast that we don’t have time to think about it. We just want to move forward and build this adventure.”

This success is explained by the ability to structure a very fragmented tutoring market, she explains. “We try to bring all these teachers back to one platform, also to guarantee their quality: we only accept about 5% of the applications. We also make sure to democratize tutoring: because it is online, it allows lower prices. , even if you live in a small village.”

How do you work on growing such a business? GoStudent started in 2016 with a mobile app through which students could find their tutors. It was a useful but unrewarding service. To this first attempt was added tutoring, with the father as the main client. But these entrepreneurs of the Erasmus generation managed to find an audience by targeting the young of the digital generation. A winning bet. “If the public school had to adapt to the student, maybe it would happen on TikTok today.”

Laura Warnier also tells how brands like Red Bull or Air BNB inspire her in their ability to revolutionize the economic model. She explains in our Channel Z interview how she is part of a generation “that sees itself global, overnight”. And it presents a project in Belgium, Syndicate One, which aims to support start-ups. Enough to allow them to fulfill a similar dream: conquer the world.

Laura Warnier is director of growth at GoStudent, a scale up based in Vienna, Austria, specializing in distance education, more specifically in refresher courses. Its growth of 700% per year is spectacular: it already employs 2,000 people, teaches 1.5 million classes per month… This means that the career of this Erasmus Generation child is fascinating. She tells us about it in this week’s Trends Talk, which will be looped this weekend on Channel Z. “It’s been ten years since I left Belgium, she explains. I did a lot of Erasmus, internships, then I worked at Google in Dublin. the love that brought me to Vienna, Austria.” After several jobs, the co-founders of GoStudent hire him to take care of the commercial part of their new adventure. GoStudent offers private lessons for children aged 6 to 19, after school, whether in maths, languages, geography… After having proven itself in German-speaking Austria, Germany and Switzerland, GoStudent s is established throughout the world. world and now offers its services throughout Europe and America. “I’ve really seen the evolution of this small company from less than ten people to 2,000 people in twenty-two countries,” Laure Warnier enthuses. so fast that you don’t have time to think about it. We just want to keep moving forward and building this adventure.” This success is explained by the ability to structure a tutoring market that was very fragmented, she explains. “We try to bring all these teachers back to one platform, also to guarantee their quality: we only accept about 5% of the applications. We also make sure to democratize tutoring: because it is online, it allows lower prices. , even if you live in a small village. “How do you work the growth of such a business? GoStudent started in 2016 with a mobile app through which students could find their tutors. It was a useful but unrewarding service. To this first attempt was added tutoring, with the father as the main client. But these entrepreneurs of the Erasmus generation managed to find an audience by targeting the young of the digital generation. A winning bet. “If the public school had to adapt to the student, maybe this would happen today on TikTok.” Laura Warnier also tells how brands like Red Bull or Air BNB inspire her in their ability to revolutionize the economic model. She explains in our Channel Z interview how she is part of a generation “that sees itself global, overnight”. And she presents a project in Belgium, Syndicate One, which aims to support start-ups. Enough to allow them to fulfill a similar dream: conquering the world.

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