the leading e-commerce platform in Europe and Latin America

With unprecedented revenue growth of 40% in 2021, PrestaShop continues its accelerated transformation to become the premier e-commerce platform for business growth.

A fast-growing open source e-commerce solution

Founded in 2007, PrestaShop experienced a year of historic growth in 2021: from “digital native” brands to SMEs and large groups, the 300,000 PrestaShop websites (including 65,000 French) generated sales of 24 billion euros in 2021, an increase of 9 % compared to 2020, allowing the company to grow 40%.

In an increasingly fierce competitive context, PrestaShop has entered into strong strategic partnerships with META, Google and even TikTok, to face the new challenges faced by merchants: offer more and more resources and services, increase acquisition with an ad hoc marketing strategy or increase your visibility.

By giving them access to the best of technology, PrestaShop allows companies of all sizes – in particular SMEs and ETIs – to grow and scale.

These innovations primarily take shape with PrestaShop Essentials, a wide range of modules designed to simplify the merchant experience. Available in the PrestaShop Addons marketplace, these Essentials cover the main needs of e-merchants.

They range from the payment interfacet PrestaShop Checkout built with PayPal Where PrestaShop Pay later (deferred payment solution), analysis and management of e-commerce data with PrestaShop Metricsweb marketing with PrestaShop Marketing with Googlesocial shopping with PrestaShop Facebook or pay in installments with PrestaShop Paylater recently launched with Oney and PayPlug.

PrestaShop, the #1 e-commerce platform in Europe PrestaShop

Attracting talent thanks to a new work organization

PrestaShop’s priority for 2022 is to accelerate its development by doubling its workforce thanks to Work from Anywhere, a new, more flexible work organization that respects work-life balance.

Indeed, for new generations, mobility has become the norm and imposing geographic limits on them no longer makes sense.

This is the reason why PrestaShop has been testing WFA since July 2021, which proved to be a real success. To date, around ten PrestaShop employees work in a country other than their country of residence, for example Spain, Lebanon or Argentina. This cultural shift is already bearing fruit, as over 50 talents have already joined PrestaShop teams in 2022.

With Work from Anywhere, the company will be able to recruit employees from all over the world, for all over the world, offering them an innovative and hybrid organization that combines freedom and flexibility. An essential step for a company historically focused on the international market, present in more than 190 countries and with 250 employees of 18 different nationalities.

A strategic merger to become a world leader

Thanks to its merger with MBE Worldwide at the end of 2021, PrestaShop aims to become a European Commerce Champion to enable companies around the world to accelerate their growth.

The complementarity of the PrestaShop and MBE offers makes it possible to cover all the needs of companies, in particular SMEs, thanks to a fully integrated approach, from logistics to home delivery, through transport, to the last mile.

MBE’s expertise (logistics, warehousing, customer service) plus PrestaShop’s (online commerce, marketing, etc.), are undeniable assets to enable PrestaShop to win new customers on an international scale.

In a context where omnichannel has become the norm, this combination of expertise should enable PrestaShop to achieve its goal of becoming the commerce platform of choice to accelerate business growth around the world.

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