Mohamed Benomar, Mastercard Country Director for North Africa and Abdelmounaim Dinia, General Manager, member of the Board of Directors of Crédit Agricole in Morocco.
On Monday, May 9, 2022, Crédit Agricole du Maroc (CAM) signed a long-term strategic partnership with Mastercard to bring to the Moroccan market new technologies and new products and services to make daily transactions intuitive, transparent and safe.
Crédit Agricole du Maroc thus becomes the first bank in Africa to launch the service of scanning bank cards on e-commerce sites that support the “MDES for merchants” standard.
Through this agreement, CAM intends to create more value for Individuals and Professionals customers, offering them innovative payment solutions.
In this context, the Bank launched CAM PAY, a mobile payment solution, which allows customers to scan their bank card to pay for their purchases by smartphone, in Morocco and abroad. Thus, all your customers who hold a Mastercard bank card and have an Android mobile device with Near Field Communications (NFC) technology can easily benefit from this solution.
” CAM is committed, through its new digital payment platform, to the payment of the future and positions itself as a leader and forerunner in the area. Our customers can now protect themselves from attacks on e-commerce sites that result in bank details being hacked. says Abdelmounaim Dinia, Administrative Director and member of the Board of Directors of Crédit Agricole in Morocco.
In addition, this partnership with Mastercard reinforces the strategy and commitment of the Crédit Agricole Group in Morocco in favor of financial inclusion, namely via Digital, and affirms the Group’s willingness to respond to the new needs of the Moroccan market for Individuals and Professionals.
” We are pleased to partner with Mastercard to offer this new service, which expands the payment channels established by Crédit Agricole du Maroc as part of our omnichannel strategy to provide customers with fast, secure and efficient means of payment. CAM is more than ever committed to promoting innovative banking services in Morocco, namely through the promotion of mobile payment and the diversification of payment channels. “, Explain Abdelmounaim Dinia,
” We have seen a seismic shift in customer behavior towards digital and contactless payment channels over the past two years. Our secure tokenization technology allows customers to use a mobile phone or connected device to securely and conveniently make payments using NFC technology online, via the app or in-store. These convenient payment mechanisms give retailers the ability to meet consumer needs by eliminating the need to carry cash, queue at stores to pay, carry a wallet, or remember too many passwords to make a payment. said Mohamed Benomar, Mastercard Country Director for North Africa.
Other innovative new solutions will be introduced, including the Prestigious World Elite biometric card, whose release is unprecedented in North Africa. It features an in-display fingerprint sensor that provides an additional layer of security to conveniently verify the cardholder’s identity for in-store purchases.
Leveraging Mastercard technology, Crédit Agricole du Maroc customers who hold a Mastercard World Elite card can access unique and exclusive benefits such as concierge services, travel insurance and access to airport lounges.
With “CAM PAY” and the digital payment platform supporting the “MDES for Merchants” standard, Crédit Agricole du Maroc is the first bank in Africa to resolutely commit to the payment path of the future defined by “Click To Pay ” from EMVco (Europay MasterCard Visa Consortium).